Take your own path
The client – Dell – an industry leader driven by customer needs Dell is based on the concept of selling computer systems directly to customers, delivering effective computing solutions that meet customer needs. Dell’s business is aligned to address the
A new industrial revolution
The client – Novozymes – a world class biotech company Novozymes is a unique and world-leading biotech company with a strong track record for delivering growth based on innovation. The products facilitate solutions that help end-consumers to make eco-efficient choices.
Centralised Marketing
Creating smart, effective marketing with a centralised model Centralisation or decentralisation is a challenge brands face when expanding their geographical scope. The organisation often starts with a local approach, as this best addresses the rules of a few markets. But,
Brand Governance
Better brand control across markets A major task of any marketing organisation is to manage the consistency of the brand experience by creating an efficient infrastructure, both internally and externally. The challenge is to maximise impact and minimise spend. AdPeople
Efficiency wanted through the line
AdPeople – Efficiency wanted through the line AdPeople is an agency with a unique approach. We activate and deliver great ideas to all types of markets; from local, regional and global mass markets. We’re able to do this rapidly, consistently
A unique mindset
Global Creative Solutions
The Art of Off-shoring
The Right Tools
Marketing Development Funds
Managing financial partnership Marketing Development Funding (MDF) is a licensee agreement that allows a brand’s marketing partners to: Participate in the marketing activities of the brand Share the cost of producing and running marketing activities across media platforms The global